The importance of Social Media

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Traditional advertising does not to have the same effect as it once did. Buying TV time and advertising in the yellow pages does not quite fill the space it once used too. The consumers can get around the traditional techniques of advertising. With pause and rewind TV and the shift to online newspapers the public simply avoid any traditional advertising involvement. Your brand is steadily becoming sidelined

The new trends allow you to overcome the financial abyss of traditional marketing. New E-Marketing strategies allow you to compete with the likes of corporations via something as simple as a viral video. You can understand markets by following twitter trends. What was once an expensive focus group strategy can be met with following trends. Your market publishes amazing information all over twitter, you just need to know how to ascertain this information!

Facebook has over 1.4 billion active users per month. Over 350 million people read blogs and over 150 million people blog themselves. Twitter has over 300 million active users. Over 350 million people have LinkedIn profiles. YouTube has over 1 billion active users each month. What is more the active user count is increasing every day. Therefore, it is becoming exponentially important for you to become linked into the social market.

If you want to understand the role of Social Media and how it fits alongside your website then send us an email using our contact form.

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